Use the below margin calculators to compare changes.
Scenario A — base
Original pricing
Gross profit
$400.00
Margin
40.00%
Markup
66.67%
Cost ratio
60.00%
Scenario B — adjusted
What if you change…
Gross profit
$500.00
Margin
50.00%
Markup
100.00%
Cost ratio
50.00%
Scenario B vs Scenario A — difference
Gross profit+$100.00
Margin+10.00 pts
Markup+33.33 pts